Product-Market Fit Explained
The point where the market pulls the product out of you instead of you pushing it. Here's what that actually looks like in the numbers and in the week.
Intermediate8 min readDaksh BathlaDEFINITIONProduct
Product-Market Fit
PMF
The state where a defined group of people want your product enough that keeping up with them becomes the problem. Before it you push; after it the market pulls.
EXAMPLE
Users return without being prompted, complain when the product is down, and tell colleagues unprompted — and the cohort retention curve flattens instead of descending to zero.
WHY IT MATTERS
It's the line that decides what to work on. Before it, change the product; after it, remove the bottlenecks. Scaling spend or hiring before it makes being wrong far more expensive.
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Acquisition is visible and feels like progress. Retention decides whether any of it accumulates. Most early teams work on the wrong one.
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Validation is not people saying they like it. It's people doing something that costs them something, before you've built anything.
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